Brittney Borowicz

Brittney Borowicz is an integrated marketing professional with a strong communications background specializing in journalism, public relations and social media. Originally from the northwest suburbs of Chicago, Brittney has spent the past few years working with entrepreneurs and small start-ups in the Chicagoland area to enhance their marketing and social media efforts.

Prior to her current role as the marketing manager for a computer networking company, Brittney realized her affinity for all things media and marketing while working in radio and television and as a professional presenter. Later, she began working at a couple of small marketing agencies in Chicago as a Public Relations and Sales Director and Account Manager, which required her to be well-versed in coordinating specialized public and media relations strategies, creative marketing initiatives and cohesive sales process implementations.

As a strong believer in intimate consumer/brand involvement, Brittney helps her clients create content that engages and educates brand audiences while establishing each individual or company as a thought leader in their industry.

11 Experts Talk About Building a Brand on Social Media Sites

Each and every brand wants to have a massive fan following on social media. It’s almost impossible to think about branding without the help of social media.

Customers can create their own fanpage, communities and groups on a particular brand. With #hashtag marketing, customers can post feedbacks publicly which makes it more challenging for brands to keep up with their image.

On the other hand, with the help of social media any small business has the opportunity to build their brand and image.

Today, we take the oppourtunity to interview 11 experts, including Brittney Borowicz, who share their views about building a brand on social media sites.

Read more on Fire Your Mentor or download the PDF.